Often successful companies are created through the collaboration of several parties: one has an idea, the other has the resources to implement it. Thanks to the Internet, it has become easier for these parties to find each other. However, it is important not just to find a person with money, it is necessary to attract a good partner, cooperation with whom will become the basis for a successful startup and further advancement of the business. When considering investor proposals, try to think about which of them will be interested in your business. To do this, formulate the stage of development of your business: will it be its origin, formation, growth, maturity, or decline. Every company that is at various stages needs its own investor.
Features of the stages of company activity
At the inception stage, as a rule, an entrepreneur has nothing, only an idea, and sometimes a registered patent. There are also problems with the formation of the management team; business processes are not established. External investors are often relatives and friends, but they can also be private individuals who have some experience in this area and are willing to take risks. On our website you can find such investor offers.
During its formation, the organization already has an established production of finished products, or already provides services, but its activities do not bring the desired income, and sometimes are even unprofitable. This stage is characterized by business processes that have not been fully developed; only the formation of a management team occurs. At this stage, it is necessary to pay attention to the financial and legal documentation of the company. An investor who is interested in it should easily understand the corporate structure of the organization, its financial position. It is good that the company does not participate in litigation, disputes with government services, etc. At the stage of expansion of activities, the volume of operations performed increases, and profits become stable. As a result, the company begins to occupy a stable position. The stage is characterized by well-established business processes, new markets and projects are opening. At these stages, banks, investment funds and other serious investors are involved in financing.
Advantages of our business club
The website is designed to assist its visitors in developing their business and increasing capital. In particular, this page presents various investor proposals. We recommend that you read them carefully and do not make hasty decisions. Try to learn as much as possible about your partner and assess his reliability. When drawing up contracts, read them carefully, let there be as few understatements as possible, and let all agreements be recorded in writing. On this page you can both find an investor and become one yourself by posting an investor proposal. Many of our visitors were able to find reliable business partners with whom they have been working for many years. Perhaps you will become one of their number.
This section is for those who are either ready to invest and are looking for an object for profitable investments, or, on the contrary, is interested in attracting Russian or foreign capital. Here you can find advertisements from private investors who are ready to invest money in business, as well as investment programs of investor companies offering, among other things, project financing. Direct and venture investments, the largest regional and industrial investors. Wide choose investment opportunities will find here both representatives of small and big business.
If you are interested in diversifying your investment portfolio, looking for new and profitable objects for investment, post information about yourself: investment priorities, volumes and directions of investment, principles for selecting investment projects and companies, ways to exit an investment project.
You can not only post information about yourself, but also subscribe to receive applications to attract investments. Just customize the search form in accordance with the criteria you are interested in and regularly receive investment applications in your mailbox. Do you want to be more active in your search for investment targets? Then refer to the section "Investment projects".
— subscription to underwear. If you are also thinking about developing your startup or starting something from scratch, then our experience will certainly be useful to you.
We spent some of our own money on the project to test the viability of the idea, but there were no longer enough funds to grow and test serious marketing hypotheses. Then we started looking for investment and found it.
“Trusbox” is not a pure technology service, but it definitely has the potential for development in the direction of IT, so this is exactly what we were looking for for investments. Technological projects often require lengthy and complex development, and the result is measured not only by the kind of metrics that we are accustomed to based on university economics lessons 10 years ago. So if you want to open a beauty salon or a car repair shop, then my advice, unfortunately, will not work for you. But if you come up with a program that makes the work of a car repair shop easier, you can find investments in the project, following our experience.
Anna Gorodetskaya
My documents: what needs to be prepared
At the first stage of a project, it is often recommended to draw up a lot of documents: a description of the concept, mission, necessary regulations - that is, materials without which new team members will have difficulty understanding what your project is about. It’s not a fact that you will definitely need all the files later in your work, but they will definitely come in handy when you draw up key documents for investors.
LinkedIn Sales Navigator/Unsplash
Where am I: determine the stage of the project
To choose the right potential investor and project presentation strategy, you first need to decide what you have. There is a simple classification for projects in the first stages of development.
Your strategy for finding an investor will depend on what stage your project is at: some funds may specialize in projects at different stages. When you apply to a specific fund, you will need to indicate what your current project status is.
If your stage is a confident pre-seed and you have not yet released, in fact, anything, this does not mean that you will not be able to find an investor. The first option of finding an investor will not require you to have a finished product.
About the benefits of hackathons
If you have a team of developers, even a small one, then be sure to participate in thematic or corporate hackathons. A hackathon is a short-term event (most often held over a weekend) in which teams or individual developers solve one problem voiced by the organizer. In addition to possibly winning an impressive prize that can be used to develop the project, you will meet serious people in your industry.
Companies that hold hackathons are obviously interested in additional products; if they like your project, you have a serious chance of attracting hackathon organizers as investors, as was the case with three teams at once at the “Build a University” hackathon. You can view a list of upcoming hackathons.
If a hackathon is not suitable for you, then nothing prevents you from contacting the investor directly, because thanks to the documents that you have already prepared, you know how much investment you need (although this point will be discussed).
QIWI Universe/facebook
Where to look
1. Follow the trail
If your product can definitely be classified as “something tech” (medical technology, financial technology, etc.) and it solves some clear problem, then pay attention to the large companies in your sector, many of them have their own investment decisions. For example, QIWI has a separate platform through which you can contact the company with a request for investment.
2. Spying on our neighbors
If you carefully and carefully prepared the presentation of your project, then you probably know all the competitive startups in your industry. Information about transactions is a major information feed that is very rarely hidden. You can check online to see if your competitors have received investments in the last year, and if so, from whom. Feel free to contact funds that have invested in projects similar to yours: this means that the fund is already working with your topic, understands something about it and will be able to evaluate your project for subsequent investment.
3. Contact directly
The simplest and most obvious advice, which for some reason no one uses: just write to investment funds. The Firrma website has a rating of the most active (that is, those who conducted the most transactions) venture funds in a year. There are both seed and new funds. The algorithm in this case is as follows: you need to go to the investment fund’s website, try to find a project presentation template there, fill it out and send it, along with a cover letter, to the address indicated on the website. Investment funds actually read the letters they receive. They make money from investments and, of course, do not want to miss out on interesting options.
I highly recommend finding a fund-specific presentation template and working with it, because you will be asked to provide information in any case. standard form, and you will simply lose time and some credibility if you do not use a document that is in the public domain.
cartierawards/instagram
One of the formats for attracting investment is startup competitions. Most often they unite to organize them investment fund and some large company, and the winners receive prizes from both: in the form of investments, in the form of services from the company, or both. For example, the “First Height” competition is held jointly by the consulting giant McKinsey & Company and the large investment fund Winter Capital. But the most famous startup competition in Russia is GenerationS. In addition to the main competition, every year there are different nominations, the application process and expert verification in them can be simpler, so check if there is a special nomination this year on the subject of your project, and if there is, then feel free to apply on the website (list of special nominations located below home page site).
Pay special attention to competitions that stimulate the development of women's entrepreneurship. Thus, the famous jewelry house Cartier has a competition program for women business leaders from all over the world.
By the way, it’s not just Cartier that has separate women’s acceleration and investment projects. Read more about the special opportunities in IT for Pink women.
Investor's choice
An important and responsible matter. Because an investor gives you not only money - he gives you connections and the opportunity to make this money even more money.
In addition, investment money is not given for nothing - you can only receive it in exchange for a share in the company. That is, having allowed another participant into your project, whose interests will definitely be exclusively commercial, you must be prepared for the fact that your actions as a project manager must also take into account the possible benefits for the investor.
This is the main difference between investment and lending: the loan can simply be returned and forgotten, and the investor will remain with you until he leaves the project (sells his share). So if your project involves a relatively simple development cycle and does not require a lot of funds, then it will probably be easier and faster for you to take out a loan for business development, and only then attract larger investments to scale the project.
Whichever option you choose, I wish you good luck and courage: no matter the outcome of your investment hunt, the experience of communicating with funds and making presentations will remain with you forever.
How to find an investor for a small business from scratch? This question is often asked by young and aspiring entrepreneurs who have their own project and idea, but do not have money. Asking for help in getting money is a difficult step, however, you can find your investor by setting yourself the goal of implementing your project. How to attract investors to small business?
How to get investment for a small business? When searching for sources of financing for a project, consider the following rules:
Useful video on the topic:
Today, the Russian government offers a wide range of ways to promote the development of small businesses:
You can learn more about state support programs on the Russian Government portal (http://government.ru/).
How to find a private investor to borrow money to create and develop a business? To obtain financing, there are online platforms specializing in business lending:
How to find an investor to finance a business created from scratch in Russia?
I offer 7 options:
To find investments, you can use the following tools and resources:
The most popular platforms for finding investors today are:
How to attract an investor to a startup is the first most difficult task that a novice investor who wants to implement his business idea will have to solve.
Where to find investment for a startup? To finance your project, you can use specialized online platforms for searching for private investors, the help of business angels, business accelerators and incubators, government support programs, and crowdinvesting platforms.
How to get investment for a startup? To obtain funding, the startuper must convince the investor of the viability and profitability of the project. To do this, you will need to cover the following topics in your business plan in as much detail and reasoning as possible:
How to attract investors to a project quickly and without unnecessary problems? The search for investments and investors can be carried out using specialized online platforms:
How to draw up a project for an investor? Summary a business project must contain the following points:
How to calculate return on investment (ROI)? To calculate, you must use the following formula: ROI = PE / I * 100%, where PE is net profit for a certain period of time (this indicator is calculated as the difference between total profit and cost); And - investments.